About us GenderStrategy was founded by BUSINESS people to remedy what they recognized as a glaring void in “workplace communication.” Gender differences in how we use words, tone of voice, patterns of speech, body language and conversation ‘rituals’ lead to misunderstandings and miscommunication -- and often create the perception of discrimination.
As an entrepreneur, Joan created an international operator service telecommunications product and company to service hotels, and then adapted the technology for use with wireless service for cellular carriers. Joan was named to the list of Maryland’s Top 100 Women for 2004, the third and final year, inducting her into the Circle of Excellence, Women’s Hall of Fame, Howard County, Woman of the Year, Maryland Federation Business & Professional Woman’s Association, Woman of the Year for the Girl Scouts of Central Maryland, Past Chair of the Chamber of Commerce, and Economic Development Advisory Council. Joan was honored by the Association of Community College Trustees and the American Association of Community Colleges for her tireless advocacy on behalf of the nation’s community colleges and their 14 million students. She was named an Outstanding Alumnae of Stephens College, Columbia, Missouri. Click here to see what clients say about Joan Athen
Ms. Royce held senior management positions at Marriott International and spin-off Avendra LLC, Choice Hotels International, and The Procter & Gamble Company. Marie was recognized as the Distinguished Alumna from Cal State Poly University, Pomona. In 1996, she received her MBA in International Business from Georgetown University, and was recognized top in her class (Beta Gamma Sigma) for her academic achievement. Marie currently serves on the Board of Earth Echo, Congressional Families Against Cancer (Executive Council), and the Cal State Fullerton DC Scholars Program. Click here to see what clients say about Marie Royce
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